The MRDC Reporting Toolkit Webinar
Webinar – 6 August 2019 Our webinar, The MRDC …Read more
Our webinar, What is important about conducting CATI (running time: 52 minutes), questioned the importance of CATI (Computer Assisted Telephone Interviewing) in modern market research. Around 17% of global revenue spend in market research is conducted using CATI, a higher percentage than many perceive.
The webinar looked at where CATI is the right tool for and what type of software works best for buyers of CATI software. The key decisions in choosing the right CATI software fall into five key drivers:
After this analysis, a demonstration of QPSMR CATI showed how CATI surveys are handled using an easy-to-use software system that needs less investment in hardware than most other systems.
QPSMR CATI has proven to be the right solution for many companies. If you would like to know how QPSMR CATI can help you, please contact firstname.lastname@example.org