How Will The Coronavirus Affect Market Research In Indonesia & The Asia Pacific Region With Yanti Nisro
In our recent podcast, MRDC Software’s founder, P…
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Leaders in Innovative Research Solutions
Leaders in Innovative Research Solutions
At conferences, I’ve heard speakers say that you must have an online community – a MROC, market research online community, as they are often called. That’s fine, but there’s no point trying to build an online community if it doesn’t achieve its objective or fails. Here’s 8 key things to consider so…
The price of producing an online dashboard for market research projects is getting cheaper. This is good news for an industry that needs to deliver data to its customers effectively. But, is it viable for every project? The simple answer is no, but things are moving in the direction. It is now viab…
Market research has adopted technology at varying speeds in its history, often at a different rate to other industries. Why is this? Is it important? CAPI (Computer assisted personal interviewing), CAWI (web interviewing), CATI (telephone interviewing), tabulations, reporting and dashboarding all p…
MRDCL - 4 Productivity Secrets Webinar - 05 March 2019 Our webinar, 4 MRDCL Productivity Secrets, drew a record audience. The purpose of the webinar was to give both new and experienced users some ideas about how MRDCL can be used more productively than any other scripting tabulation software. …
I am pleased to announce a new partnership, reflecting the growth of our market research software customer base. The partnership is not only about growth into new territories but also about having a highly skilled technology partner. Whilst MRDC Software will continue to support its South East Asia…
Evaluating any market research software package whether it is for CAPI, CATI, CAWI, crosstabs, reporting or any other task is not easy. Deciding what is best for your business will need to take into consideration functionality and, of course, pricing, but it is easy to neglect support and productiv…
The CATI (or Computer Assisted Telephone Interviewing) market has clearly shrunk in recent years with the advent of cheaper and faster online surveys. Telephone surveys of the past are often now conducted online. There are few new products in the CATI software market, but the way CATI is being used…
What you get when you buy a software licence in the market research industry will vary from supplier to supplier. Some online subscription services give you nothing more than the right to use the software, others will include support, which may or may not be good. Some will include free upgrades, o…
In industries other than market research, automated reports range from utility bills that we hate to receive to warehouse stock control. Nearly every industry is using automated reporting of some description. In theory, market research is the ideal industry for automated reporting because, as an in…
MRDCL is one of a small number of software products that allow data processing professionals to efficiently produce volumes of crosstabulations, crosstabs, tabulations, tables or whatever you call them using a scripting language. Whilst there are hundreds of software products available to the marke…
