The 7 Step Software Evaluation Approach
My company is both of a user of several software …
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Leaders in Innovative Research Solutions
Leaders in Innovative Research Solutions
To be a good researcher you need to be objective, so please forgive me for looking at the question of how a respondent feels about taking part in an online community instead of a face to face focus group from my point of view. There are several things that make online communities (or MROCs as they …
There’s one big difference between an online survey respondent and a respondent who is asked questions by an interviewer. If you are the respondent, you are on your own when the survey is online. This makes a huge difference. No longer is there an interviewer there to cajole the respondent into fin…
If you search for online survey software, you will find a number of free software products appear at the top of your search results. That’s not a surprise as the availability of free software means that the online survey market has widened hugely to include businesses that want to run one small sur…
If you are new to conducting online market research surveys, it is difficult to choose the right software platform. For a start, there are a lot of choices. Some are free, others are modestly priced and others are incredibly expensive. What’s your starting point? If you are new to conducting …
Like many other product fields, the amount you spend on something can depend on what you want and, of course, your budget. However, you don't need to spend as much as you may think and may need the most expensive software products for online research software. For those new to online data collecti…
Phil Hearn was guest of PERPI's Breakfast Meeting at Le Meridien Hotel in Jakarta on Wednesday 18th November at which he was invited to speak to members of PERPI about the increasing role of online data collection and online reporting in the market research world. His talk focused on how online das…
