Leaders in Innovative Research Solutions

Overview for software

  • The 7 Step Software Evaluation Approach

    My company is both of a user of several software packages and a vendor of software packages. Whilst I have worked in the marketing and market research sectors for many years, I think this 7 Step Software Evaluation Approach works in any market. Carrying out effective software evaluations is importa…

    Phil Hearn
    Author: Phil Hearn - Date posted: 19 October 2017
    Category: MR-business - Tags: software, evaluation, business, trial
  • The best survey software programs

    I recently googled to see what other people thought were the best market research survey software programs. I should start by saying that this blog article is more about things you should really consider if you want the best survey software FOR YOU. You’ll see why soon. Are the top Google hits h…

    Phil Hearn
    Author: Phil Hearn - Date posted: 15 June 2016
    Tags: software, excel, triple-s, tabulation, online, capi, cati, chart - Category: survey-software